• Director of Communications

    Posted Date 1 week ago(1/11/2019 12:51 PM)
    Req ID
    Neighborhood Development
    Regular Full-Time
    DND Neighborhood Developement
    Salary Min
    Salary Max
    Contact Email
  • Overview:

    Brief job description (essential functions of the job):


    The Director of Communications is responsible for developing and implementing a comprehensive communications strategy for the City of Boston’s Housing Cabinet and Department of Neighborhood Development. As part of creating a communications strategy to support Mayor Walsh’s housing goals for the City of Boston, the Director of Communications will work with the Director of Marketing to coordinate a multi-layered media strategy that is both proactive and reactive in nature, develop a content calendar that mirrors that City’s messaging and priorities and identify unique and creative opportunities for thoughtful coverage of important housing policy and milestones outside of traditional media.


    Ensuring that Boston is a City where residents of all incomes of background can afford to call home is a top priority of Mayor Walsh’s Administration. Boston is a national leader in its commitment to creating affordable housing with nearly one out of every five units in Boston identified as an income restricted affordable housing units. However, as the housing market in Boston continues to change, the need for the creation of new affordable housing options continues to rise. In 2014, Mayor Walsh took on the historic housing shortage that has been driving up costs through a set of comprehensive housing policy goals outlined in Housing a Changing City: Boston 2030 and, in 2018, he committed to redoubling efforts to build housing by increasing the City’s targets for low-income homes, moderate-income homes, senior housing, and overall units. Under the Direction of the Chief of Housing, the Director of Communications is responsible for comprehensively communicating the efforts and programs, including the upcoming launch of the updated housing plan, of the City of Boston to promote housing affordability and continuing to position Boston as a national leader in community development.


    • Communications: In collaborations with the Director of Marketing, develops and implements a comprehensive communications strategy for the Housing Cabinet and Department of Neighborhood Development in coordination with the Mayor’s Press Office that includes targeted key messaging for internal and external constituents, and effectively looks for proactive opportunities in local, regional and national traditional media outlets to maximize the Department’s communications efforts as a leader in housing, as well as considering owned media opportunities, such as internal content creation and social media channels.
    • Media Relations: serves as department spokesperson when appropriate. Communicates with and responds to all incoming media inquiries in a timely manner and notifies media of upcoming news through the use of media advisories, press releases, interviews, and other supporting materials while coordinating with city public relations staff when appropriate.
    • Public Relations: oversees the planning and implementation of all DND public events; coordinates effective internal and external communications for the department to ensure effective service to constituents; drafts talking points/remarks for Director of the department and Mayor as needed.
    • Web Management: manages content and designs development of City of Boston website pages related to Housing and Neighborhood Development to ensure constituents can find the most relevant and updated information and services.
    • Social media: develop social media strategy and effectively utilizes a variety of social media platforms to maximize communication efforts
    • Supervision: Manages the work of Media and Public Relations staff
    • Other Duties: Assumes additional responsibilities as requested by executive management.
    • Performs related duties as required.

    Minimum Entrance Qualifications:

    • At least (5) five years of experience in the field of communications and/or public relations.
    • B.A. or B.S. in communications, marketing, journalism, public policy or related field is preferred.
    • Ability to exercise good judgment, attention to detail, think strategically and prepare clear, concise communication material.
    • Experience with implementing and managing a variety of key initiatives concurrently and previous management experience preferred.
    • Ability to be creative and thoughtful on how new media technologies can be utilized.
    • Willingness to take on additional responsibilities that will move the department forward.
    • Knowledge of Boston’s neighborhoods and related housing issues preferred.






    Union/Salary Plan/Grade: Non-Union/NU-28

    Hours Per Week: 35


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